SURVEY SHOWS THE POWER — AND BARRIERS — TO PERSONALIZATION A recent survey, “The Realities of Online Personalization”by Econsultancy and Monetate, breaks down the tactics and barriers to building customer experiences: 94% […]
Category Archives: Marketing Tips
Chain Reactions
On page 6 of “The Nudge”, the February 2023 issue of Milkshake, we share great ideas for marketing supply with our article “Chain Reactions”. According to Co-Founder of Muscle Lab, Andy Treys, […]
No Pay, No Gain – Workers Dissatisfaction in the Workplace
The Great Resignation is here and workers are leaving companies in droves. Understanding why can help you keep them happy and reduce the cost of turnover. The “People at Work 2022: A […]
The Moment Mail Connects in Ways Other Media Can’t Match
A U.S. Postal Service® study revealed just how important mail is to our daily lives. Not only does your marketing piece get immediately into the hands of consumers, it gets immediately into […]
The Value of Brand Tracking
79% The percentage of executives who see positive ROI from brand tracking. 4/5 Nearly 4 out of 5 executives say brand measurement has a positive impact on their company’s top and bottom […]
Building Brand Loyalty: How Should You Spend Your Time and Resources?
Page 8 of Hudson Printing’s December 2022 Issue of Milkshake explains the importance of spending time and resources on engaging with current customers to continue building brand loyalty during hard times. As […]
Making Sense
On page 3 of Hudson Printing’s December 2022 Issue of Milkshake, it unveils how marketers can find inspiration through intuition. The most successful marketing campaigns Kim-Adele Randall has ever created relied heavily […]
If You Think It Can, You Can
Page 4 of the Hudson Printing’s December 2022 issue of Milkshake explores the benefit of print and trusting your intuition regarding your marketing tactics. Robin Landa, Distinguished Professor at Kean University and […]